Marketing in a broader aspect can be defined as a transaction of exchange. Marketing primarily consists of activities designed to generate and facilitate exchanges intended to satisfy human organizational needs or wants. Marketing is broadly defined as advertising of a product or service to different market segments. The article Marketing Aptitude Quiz 56 provides Important Marketing Aptitude multiple choice questions with answers useful to the candidates preparing for Bank exams like IBPS PO, MT Exam, Dena Bank PO, Bank PO, Clerk, SBI, RBI etc.
1. If a firm wants to stay and grow in business, it must create
A. New products
B. New shops
C. New customers
D. New markets
E. New targets
2. _______ provides separate definitions of consumer for the purpose of goods and service.
A. Consumer Protection Act, 1988
B. Consumer Protection Act, 1989
C. Consumer Protection Act, 1986
D. Consumer Protection Act, 2000
E. Consumer Protection Act, 2002
3. The cooperative banks lending policies premises are _______ social responsibility strategy.
A. Active
B. Proactive
C. Destructive
D. Defective
E. Obstructive
4. _________ provides the consumer must be assured whenever possible access to a variety of goods and services at competitive prices.
A. Right to consumer protection Act
B. Right to choose
C. Right to safety
D. Right to be heard
E. Right to consumer education
5. Ethics are concerned with right and _____
A. Good
B. Bad
C. Wrong
D. Nothing
E. None of these
Answers1. Answer - Option C
2. Answer - Option C
3. Answer - Option B
4. Answer - Option B
5. Answer - Option C