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Marketing Aptitude Quiz 25

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Marketing Aptitude Quiz 25

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Marketing in a broader aspect can be defined as a transaction of exchange. Marketing primarily consists of activities designed to generate and facilitate exchanges intended to satisfy human organizational needs or wants. Marketing is broadly defined as advertising of a product or service to different market segments. The article Marketing Aptitude Quiz 25 provides Important Marketing Aptitude multiple choice questions with answers useful to the candidates preparing for Bank exams like IBPS PO, MT Exam, Dena Bank PO, Bank PO, Clerk, SBI, RBI etc.

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1. You will find baseline, head line and sub head line in
    A. Radio ad B. Online ad C. Verbal ad D. Print ad

2. The term CRM used in business strategy development means -
    A. Channel Root Market B. Customer Retention Manager C. Credit Relationship Manager D. Customer Relationship Management

3.________ is central to any definition of marketing.
    A. Advertising B. Making Profit C. Transactions D. Customer Relationship

4. When consumers may share a strong need that cannot be satisfied by an existing product, it is known as -
    A. Non-Existing Demand B. Latent Demand C. Irregular Demand D. Declining Demand

5. Which stage in product the cycle focuses on expanding marketing and creating product awareness?
    A. Introduction Stage B. Declining Stage C. Maturity Stage D. Expansion Stage

Answers
1. Answer - Option A
2. Answer - Option D
3. Answer - Option D
4. Answer - Option B
5. Answer - Option A
1. In which market form, a market or industry is dominated by a few firms ?
    A. Perfect Competition B. Monopoly C. Oligopoly D. Monopolistic

2. The introduction of Goods and Service Tax from July 2017 in expected to create -
    A. An uniformity in Indian market B. Improve tax compliance C. Only (A) above D. Both (A) and (B) above

3. Growth in Gross Tax Revenue in the case of Central Government was highest in the year -
    A. 2017-18 B. 2014-15 C. 2015-16 D. 2016-17

4. Open market operations are included in -
    A. Qualitative techniques of credit control B. Quantitative techniques of credit control C. Fiscal policy control D. Labour policy control

5. What has been kept under the purview of Goods and Services Tax (GST) ?
    A. Petroleum Products B. Alcohol for human consumption C. Ghee D. Electricity

Answers
1. Answer - Option C
2. Answer - Option D
3. Answer - Option D
4. Answer - Option B
5. Answer - Option C
1. Which one of the following is not included in the revenue account of Union Budget ?
    A. Profits and Dividends of Government Departments and Public Undertakings B. Interest Receipts C. Small Savings D. Tax Receipts

2. Which of the following taxes is levied by the Gram Panchayats ?
    A. Sales Tax B. Land Revenue Tax C. Tax on Local Fairs D. None of the above

3. Which of the following institution belonged to foreign trade ?
    A. Sreni B. Nagaram C. Nanadesis D. Manigrama

4. The Federal Bank Limited is an old generation private sector commercial bank. It is headquartered in -
    A. Chennai, Tamil Nadu B. Mumbai, Maharashtra C. Aluva, Kerala D. Thrissur, Kerala

5. State Bank of India or SBI is an Indian multinational, public sector banking and financial services company. It is a government owned corporation with its headquarters in Mumbai. Which of the following is the tagline of SBI ?
    A. Pure Banking Nothing Else B. Where Service is a Way of Life C. The Name you can Bank Upon D. A Friend You Can Bank On

Answers
1. Answer - Option C
2. Answer - Option C
3. Answer - Option C
4. Answer - Option C
5. Answer - Option A

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