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Marketing Aptitude Quiz 55

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Marketing Aptitude Quiz 55

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Marketing in a broader aspect can be defined as a transaction of exchange. Marketing primarily consists of activities designed to generate and facilitate exchanges intended to satisfy human organizational needs or wants. Marketing is broadly defined as advertising of a product or service to different market segments. The article Marketing Aptitude Quiz 55 provides Important Marketing Aptitude multiple choice questions with answers useful to the candidates preparing for Bank exams like IBPS PO, MT Exam, Dena Bank PO, Bank PO, Clerk, SBI, RBI etc.

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1. Six rights 1)right to safety, 2)right to be informed, 3)right to choose, 4) right to be heard, 5)right to seek redressal, 6) right to consumer education were first seen by____
    A. Philip Kotler B. Nielson C. John F Kennedy D. H R Bowen E. Stephen Morse

2. ___________ is related to the moral principles that should govern business activities.
    A. Sociology B. Market ethics C. Business ethics D. Anthropology E. None of these

3. A prestigious firm can raise more capital from the public for the purpose of
    A. Profit B. More money making C. Maintenance D. Growth E. None of these

4. A consumer is not satisfied with district forum. In how many days he can challenge the same and approach the State Commission?
    A. 20 days B. 30 days C. 50 days D. 70 days E. 100 days

5. A firm will attain higher prestige and recognition only if it _______
    A. Keep a physical existence B. Is economically good C. Has good production power D. Has well established building E. None of these

Answers
1. Answer - Option C
2. Answer - Option C
3. Answer - Option D
4. Answer - Option B
5. Answer - Option B
1. Burger hut is a fast food outlets on school premises, is related to which social responsibility strategy?
    A. Proactive B. Active C. Obstructive D. Destructive E. Defective

2. What is the limit of State Commission which is headed by a person of the level of High Court Judge established by the government in their respective states?
    A. 5 lakh to 1 Crore B. 10 Lakh to 1 Crore C. 20 Lakh to 1 Crore D. 50 Lakh to 2 Crore E. 5 Lakh to 5 Crore

3. Profits are necessary in business to provide sufficient returns on __________
    A. Profit B. Loss C. Production D. Investment E. Manufacturing

4. __________ provides the adequate and accurate information about quality, quantity, purity, standard and the price of the goods and services.
    A. Right to choose B. Right to be heard C. Right to be informed D. Right to consumer education E. Right to safety

5. Redressal Agencies comes under which consumer protection act?
    A. National commission B. State commission C. District forum D. All of these E. None of these

Answers
1. Answer - Option C
2. Answer - Option C
3. Answer - Option D
4. Answer - Option C
5. Answer - Option D
1. The most important and remarkable benefit to the society through innovation and growth is_________
    A. Availability of customers B. Availability of shops C. Availability of good products D. Availability of good markets E. Availability of targets

2. Primary motive for business activities should not lead to conclude that profit is the ___________
    A. Revenue B. Sole objective C. Growth D. Sole conclusion E. Evaluation of business

3. Employers look forward to the business enterprise for __________
    A. Mutual fund B. Mutual benefit C. Mutual loss D. Mutual profit E. None of these

4. ________ of a business denote its obligations to the customer, investor, employers, supplies, government and general public.
    A. Social objective B. Sole objective C. Market objective D. Sales objective E. National objective

5. In context to social responsibility, undesirable activities should not be undertaken for the sake of ______
    A. Growing business B. Earning profit C. Own profit D. All of these E. None of these

Answers
1. Answer - Option C
2. Answer - Option B
3. Answer - Option B
4. Answer - Option A
5. Answer - Option D

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