Marketing in a broader aspect can be defined as a transaction of exchange. Marketing primarily consists of activities designed to generate and facilitate exchanges intended to satisfy human organizational needs or wants. Marketing is broadly defined as advertising of a product or service to different market segments. The article Marketing Aptitude Quiz 46 provides Important Marketing Aptitude multiple choice questions with answers useful to the candidates preparing for Bank exams like IBPS PO, MT Exam, Dena Bank PO, Bank PO, Clerk, SBI, RBI etc.
1. The commercial banks are organized as a joint stock company under the
A. Company Act 1955
B. Company Act 1956
C. Company Act 1957
D. Company Act 1958
E. Company Act 1959
2. With ______ India has signed a Comprehensive Economic Partnership Agreement.
A. Japan
B. Russia
C. South Africa
D. France
E. UK
3. What is the tagline used by “Bank of India”?
A. Honours your trust
B. Experience our expertise
C. Worlds local bank
D. Relationship beyond banking
E. Build a better life around us
4. Which among the following P is used in Bank Marketing?
A. Product
B. Process
C. People
D. Presentation
E. All of these
5. What is IMPS?
A. Internet Mobile Payment System
B. India Mobile Payment System
C. Inter bank Mobile Payment System
D. International Mobile Payment System
E. Integrated Mobile Payment System
Answers 1. Answer - Option B
2. Answer - Option A
3. Answer - Option D
4. Answer - Option E
5. Answer - Option C